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What a CRM can do2020

Beekeepers are buzzing about Google

Some time ago we were approached by the Czech Beekeepers Union, as the organisation had long been struggling with its members' mailboxes. The mailbox administrator was unable to provide filtering of unsolicited mail, known as SPAM. The members' mailboxes were filling up with unsolicited mail, and at the same time other providers were marking the members' outgoing e-mails as SPAM.

For an organisation of 50 thousand members, flawless communication is absolutely essential. Until recently, the most reliable communication tool for the association was a traditional letter in an envelope, but that entails considerable costs.

We introduced the beekeepers to the Google for NON-profit solution, which includes a Google mailbox for every user. Not only does Gmail have the best anti-spam filters in the world, it also includes many other services that make communication easier for the beekeepers. And, as a non-profit organisation, the beekeepers' association has the Google for NON-profit service completely free of charge.

The association began using not only the mailboxes mentioned above, but also shared documents for meeting minutes. Everyone involved can see what is being written in the document and can respond to it directly using the comments feature. Or they can assign a task directly to the group that will be in charge of it. A notification about the task arrives straight in the mailboxes of the members of the selected group.

They say “You can't teach an old dog new tricks.” In this case the saying was thoroughly disproved. The esteemed beekeeping ladies and gentlemen use all the advanced features of the Google for NON-profit package, from advanced search to shared calendars, video calls and many other handy extras.

Google for Work – the main benefits for the beekeeping organisation:

A new approach to communication and a change in company culture

A spam-free mailbox accessible from anywhere and from any device. 30 GB of space

Security and availability of the services

Fast communication with colleagues via chat and video conferencing

Convenient searching and sorting of documents in Google Drive, plus sharing and collaborating on those documents

Free for non-profit organisations

How to upload files and documents to Google Drive

How to turn on call recording in Meet

Google Drive – Moving, downloading and renaming documents

Video guide: How to create a Google Form and send people an invitation

How to find out who is sharing company data externally